Job Vacancy Abuja, Federal Capital Territory Position Marketing Executive at BKT Cribs

BKT Cribs is currently hiring for the role of Marketing Executive located in Abuja. This position is Full-time.

We seek candidates with strong abilities and beginners/seniors experience. Our company values integrity, discipline, and accountability in our team members.

As a company in the (according to the company) sector, BKT Cribs invites interested applicants to submit their applications.

Job Information

Job Description

• About BKT Cribs, Hotel & Apartments

BKT Cribs is where the comfort of a modern service apartment meets the impeccable service of a boutique hotel. We provide a unique, personalized living and staying experience for business travelers, families, and extended-stay guests. Our brand is built on creating a “home away from home” atmosphere, and we are looking for a passionate marketer to help us tell our story to the world.

Position Overview

We are seeking a dynamic and results-driven Marketing Executive to join our growing team. You will be the engine behind our marketing efforts, responsible for developing, implementing, and tracking marketing campaigns that drive brand awareness, direct bookings, and customer loyalty. This is a hands-on role for a creative storyteller who is also analytical and loves to see their ideas translate into real business growth.

Key Responsibilities

Digital Marketing & Campaign Management:

• Develop and execute multi-channel marketing campaigns across digital platforms (e.g., Meta, Instagram, Google Ads, TikTok) to target key audience segments.
• Create and manage a content calendar for all social media channels (Instagram, Facebook, LinkedIn, TikTok) to engage our community and showcase our unique value proposition.
• Execute email marketing campaigns for lead nurturing, promotions, and guest retention.

Content Creation & Brand Storytelling:

• Craft compelling copy for marketing materials, including website content, blog posts, email newsletters, social media posts, and digital advertisements.
• Coordinate photo and video shoots to create a bank of high-quality, on-brand visual assets that highlight our apartments, amenities, and guest experiences.
• Manage the company website, ensuring content is up-to-date, SEO-optimized, and provides a seamless user journey to drive direct bookings.

Analytics, Reporting & Strategy:

• Monitor, analyze, and report on the performance of all marketing campaigns using tools like Google Analytics and social media insights.
• Track key performance indicators (KPIs) such as website traffic, conversion rates, cost per acquisition (CPA), and return on ad spend (ROAS).
• Use data-driven insights to optimize campaigns in real-time and make recommendations for future marketing strategies.

Public Relations & Partnerships:

• Identify and build relationships with local businesses, influencers, and media outlets to generate positive PR and collaborative opportunities.
• Develop and distribute press releases and media kits.
• Plan and promote local events and partnerships to drive footfall and community engagement.

Qualifications & Desired Skills

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of experience in a marketing role, preferably within the hospitality, travel, or real estate sector.
• Excellent written and verbal communication skills, with a flair for creative copywriting.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a strong plus.
• Self-starter with the ability to manage multiple projects simultaneously in a fast-paced environment.
• A passion for hospitality and a deep understanding of what makes the BKT Cribs experience unique.

What We Offer

• A competitive salary and performance-based bonuses.
• Comprehensive benefits package e.g., paid time off.
• A vibrant and supportive work environment with a passionate team.
• Opportunities for professional development and career growth.
• Employee discounts, Hybrid work flexibility, etc..
• The creative freedom to shape the voice and growth of an exciting brand in the hospitality space.

How to Apply

If you are a creative marketer who eats, sleeps, and breathes branding and data, we want to hear from you.

Please submit your resume, a cover letter detailing your relevant experience, and a link to your portfolio or examples of past campaigns (e.g., social media accounts you’ve managed, ad copies, blog posts) to [email protected].

BKT Cribs, Hotel & Apartments is an equal opportunity employer.

Job Types: Full-time, Permanent

Location:

• Abuja (Required)

Application Deadline: 28/11/2025

Requirements

• Physically and Mentally Healthy
• Minimum Age of 18 Years
• No Criminal Record
• Experience in the Related Field (Preferred)
• Good Communication Skills
• Minimum Education of High School Diploma
• Able to Work in a Team
• Able to Work Under Pressure
• Willing to Be Placed in the Designated Work Location

Company Address